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The Estate Agent Tricks Sellers Should Watch Out For (And How to Spot an Honest One)
Published 20th October
Let's be honest - not every estate agent plays fair. Most of us genuinely care about helping our clients move on to their next chapter, but there are a few 'old school' tactics out there that can leave sellers disappointed - or out of pocket.
If you're thinking about putting your property on the market soon, here are six estate agents tricks local homeowners should watch out for, and how to make sure you choose an agent who truly has your best interests at heart.
1. The 'Too-Good-To-Be-True' Valuation.
You invite a few agents round, and one of them tells you your home is worth way more than the others suggest
Tempting, right?
But sometimes that high figure isn't confidence - it's a tactic to win your instruction. After a few quiet weeks, the same agent suggests ''adjusting the price to attract more buyers.''
How to protect yourself:
Ask every agent for comparable evidence - actual recent sales in your area. Real data beats flattery every time.
2. The Hidden Fee Trap
That 'cheap' fee might look appealing - until you realise it doesn't include professional photography, floor plans, premium listings or even a full after sales service. By the end, it costs more than the transparant agent you didn't choose.
How to protect yourself:
Ask for a full written breakdown of everything included in the fee. Marketing, accompanied viewings, aftercare - it should all be clear up front.
3. The 'We Already Have a Buyer' Pitch
It's exciting to hear an agent say, ''We've already got someone who'd love your house!'' It's very rarely true. Sometimes it's just a line to get you signed up quickly.
How to protect yourself:
Ask for details: Who's the buyer? Have they viewed similar homes nearby? Are they in a position to proceed? A genuine agent will be transparent.
4. The Vanishing Act
You meet a fantastic valuer, agree to list .... and then they disappear. You're passed between staff, emails go unanswered, and no one seems to take ownership.
How to protect yourself:
Before signing, ask who will personally manage your sale and handle viewings. A good agent gives you one consistant point of contact who knows your property inside out and who won't be afraid to give you their business mobile number!
5. The 'Phantom Offer' Problem
It's rare, but it happens - an agent claims there's another offer to push a buyer higher.
How to protect yourself:
Request confirmation of offers in writing. Honest agents are completely transparent and operate under strict industry rules about this.
6. The Tie-In Trap
You think you can change agents if things don't work out - but buried beneath in the samll print is a 20-week tie-in. Ouch!
How to protect yourself:
Read your contract careuflly. Look for fair, no sale no fee terms. Think about why an agent would want to tie you in? They don't have to work so hard if they know you can't go anywhere. Confident and honest agents won't need to trap you with tie-in contracts.
Final Thought
Selling your home doesn't need to feel like guesswork. If you'd like an honest chat about how to get the best price for your property - with no jargon, no sales pitch, and no nasty surprises - we'd be happy to help.
If you're thinking about putting your property on the market soon, here are six estate agents tricks local homeowners should watch out for, and how to make sure you choose an agent who truly has your best interests at heart.
1. The 'Too-Good-To-Be-True' Valuation.
You invite a few agents round, and one of them tells you your home is worth way more than the others suggest
Tempting, right?
But sometimes that high figure isn't confidence - it's a tactic to win your instruction. After a few quiet weeks, the same agent suggests ''adjusting the price to attract more buyers.''
How to protect yourself:
Ask every agent for comparable evidence - actual recent sales in your area. Real data beats flattery every time.
2. The Hidden Fee Trap
That 'cheap' fee might look appealing - until you realise it doesn't include professional photography, floor plans, premium listings or even a full after sales service. By the end, it costs more than the transparant agent you didn't choose.
How to protect yourself:
Ask for a full written breakdown of everything included in the fee. Marketing, accompanied viewings, aftercare - it should all be clear up front.
3. The 'We Already Have a Buyer' Pitch
It's exciting to hear an agent say, ''We've already got someone who'd love your house!'' It's very rarely true. Sometimes it's just a line to get you signed up quickly.
How to protect yourself:
Ask for details: Who's the buyer? Have they viewed similar homes nearby? Are they in a position to proceed? A genuine agent will be transparent.
4. The Vanishing Act
You meet a fantastic valuer, agree to list .... and then they disappear. You're passed between staff, emails go unanswered, and no one seems to take ownership.
How to protect yourself:
Before signing, ask who will personally manage your sale and handle viewings. A good agent gives you one consistant point of contact who knows your property inside out and who won't be afraid to give you their business mobile number!
5. The 'Phantom Offer' Problem
It's rare, but it happens - an agent claims there's another offer to push a buyer higher.
How to protect yourself:
Request confirmation of offers in writing. Honest agents are completely transparent and operate under strict industry rules about this.
6. The Tie-In Trap
You think you can change agents if things don't work out - but buried beneath in the samll print is a 20-week tie-in. Ouch!
How to protect yourself:
Read your contract careuflly. Look for fair, no sale no fee terms. Think about why an agent would want to tie you in? They don't have to work so hard if they know you can't go anywhere. Confident and honest agents won't need to trap you with tie-in contracts.
Final Thought
Selling your home doesn't need to feel like guesswork. If you'd like an honest chat about how to get the best price for your property - with no jargon, no sales pitch, and no nasty surprises - we'd be happy to help.
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